KeenEye Co. Ltd
Professional business website designed and developed for a UK-based vehicle detailing and cleaning company.
United Kingdom (UK)
First international client website project
The Brief
Understanding the business goals, client audience, and project scope.
KeenEye Co. Ltd is a UK-based vehicle detailing and cleaning company providing professional paint correction, ceramic coatings, and premium vehicle care. The business required a credible, modern online presence that communicated the quality of their work, clearly outlined their service tiers, and made it easy for vehicle owners across the UK to make direct booking enquiries. This represented my first international client project, managed personally end to end.
- ✓Requirements gathering
- ✓Target audience analysis
- ✓Information architecture
- ✓Content structuring
The Design
Creating an intentional, high-credibility visual direction.
The visual direction was designed around clarity, elegance, and trust. Using strong typography, structured service grids, and generous whitespace, the design puts the spotlight squarely on the vehicle detailing packages. Prompts for customer contact and package exploration are positioned naturally throughout the layout where prospective clients are most ready to take action.
- ✓Visual design direction
- ✓Typography pairing
- ✓Package comparison layout
- ✓Editorial composition
Responsive Experience
Mobile-first UX for vehicle owners on smartphones.
For local and mobile automotive services, a significant majority of customer enquiries originate on smartphones. The layout was crafted mobile-first from the ground up: large, comfortable tap targets, clear package pricing, a clean collapsible navigation drawer, and an intuitive pathway from service review to contact.
- ✓Mobile-first wireframing
- ✓Touch-friendly tap targets
- ✓Compact package cards
- ✓Cross-device testing
Development
Hand-crafted, lightweight, and semantic front-end code.
Built with clean semantic HTML5 and optimised CSS to keep page weight minimal and ensure rapid loading times on mobile cellular networks. The heading hierarchy follows standard accessibility practices, and structured data is embedded so search engines accurately index the company's services and location.
- ✓Semantic HTML5 markup
- ✓Clean CSS styling
- ✓Image asset optimisation
- ✓SEO metadata integration
Deployment
Production hosting configuration and cross-browser testing.
The finished website was deployed to reliable production cloud hosting with HTTPS SSL security enabled by default. Comprehensive cross-browser verification was conducted across Safari, Chrome, Edge, and Firefox on desktop, tablet, and mobile devices before final handover.
- ✓Production hosting setup
- ✓HTTPS SSL encryption
- ✓Cross-browser verification
- ✓Performance inspection
Domain Connection
DNS records routing, canonical redirects, and launch handover.
The client's official UK domain was connected via DNS record management (A records and CNAMEs). SSL certificates were validated, and canonical 301 redirects were established so both www and root domain variations seamlessly resolve to the secure live website.
- ✓DNS record configuration
- ✓Canonical 301 redirects
- ✓SSL verification
- ✓Final handover
Designed for customer conversion on the go
The mobile experience was engineered to keep key service tiers, detailing packages, and contact mechanisms a single thumb-scroll away — matching how UK vehicle owners look up local services.
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